Los Angeles · New York · Shanghai

We build global icons.

Solvia Foundry is the founding partner ambitious brands trust to enter and win the U.S. market — strategy, brand, growth, and operations, end to end.

80+
Brand partnerships built
3
Markets — LA, NY, Shanghai
30U30
Forbes & Inc. honorees
$0→1
U.S. launches, end to end
The Solvia Foundry team collaborating

Our Approach

Built for your Global Vision

We're the dream team you've been looking for — seasoned hands that have tackled significant challenges for some of America's most admired brands.

Equipped with deep cross-cultural insights, we work with our clients to establish an iconic brand presence and scale businesses in the U.S.

01

Market Mastery

We understand the US market, inside and out — from media strategies to content creation, we have the know-how and the connections.

02

Strategy to Revenue

Bridging the strategy and execution gap. We blend performance with brand essence, driving results in revenue.

03

Long-Term Vision

Long-term vision is our language. We work with brands that prioritize lasting impact over fleeting moments.

04

A Bespoke Team

Every challenge is unique. That's why we build a dream team for your needs. Bring us your questions; we'll bring the answers.

Trusted by ambitious brands

PSYTONE
MomCozy
Flower Knows
Sundays
BadBinch Tong Tong
The Qi
Unilever
Insta360
Ever Pretty
XVESSEL

Selected Work

10 brands · launched & scaled in the U.S.
Psytone press-on nails
U.S. Market Launch Advisory & Strategy

Psytone 幻调

U.S. Market Launch Advisory and Strategy
Flower Knows cosmetics
U.S. Market Launch Advisory & Strategy

Flower Knows 花知晓

U.S. Market Launch Advisory and Strategy
Unilever Prestige
Global AI-Powered Personalization

Unilever

Global Market AI-Powered Personalization Tool
BadBinch Tong Tong
U.S. Market Business Strategy & Advisory

BadBinch Tong Tong

U.S. Market Business Strategy and Advisory
Evereden skincare
U.S. Market Launch Advisory & Strategy

Evereden

U.S. Market Launch Advisory and Strategy
Sundays nail care set
U.S. Market Business Strategy & Advisory

Sundays

U.S. Market Business Strategy and Advisory
xVessel footwear
U.S. Market Business Strategy & Advisory

xVessel

U.S. Market Business Strategy and Advisory
The Qi tea
U.S. Market Business Strategy & Advisory

The Qi

U.S. Market Business Strategy and Advisory
MomCozy
U.S. Market Business Strategy & Advisory

MomCozy

U.S. Market Business Strategy and Advisory
Emilia George maternity
U.S. Market Business Strategy & Advisory

Emilia George

U.S. Market Business Strategy and Advisory

Our Founders

Global growth starts with the right team backed by a solid track record. Our team has deep expertise in the U.S. consumer sector, proven by their success with HelloAva, a pioneer in AI-powered personalized skincare.

As featured in
Yahoo!ELLEForbes WSJTechCrunchallure VogueGLOSSYIndeed
Portrait of Kailu Guan

Kailu Guan is a designer and entrepreneur with a diverse background in AI-driven consumer beauty, tech-enabled fashion, and live commerce growth, all focused on making technology enjoyable and accessible. Before Solvia Foundry, Kailu co-founded HelloAva, an AI-powered platform for personalized skincare, partnered with over 80 brands, and secured a major deal with Unilever. Kailu has recently led growth marketing strategies for Popshop Live and introduced PSYTONE to the US marketplace. Her past roles include positions at IDEO and Uniqlo, as well as founding KG Projects, an augmented reality fashion line featured at events like New York Fashion Week, SXSW, TechCrunch Disrupt, Le Révélateur d'Innovation in Paris, New York Textile Month, NYC Media Lab, and the MIT Media Lab. Kailu holds a BFA in Design from Parsons School of Design and has studied at Central Saint Martins.

Portrait of Siqi Mou

Before Solvia Foundry, Siqi Mou co-founded HelloAva, an AI-powered platform for personalized skincare. She is a former Bloomberg anchor and also held several positions at Morgan Stanley, PIMCO, The Federal Reserve Bank of New York before starting HelloAva. Siqi was awarded Forbes 30 Under 30 (Consumer Tech) in 2019 and Inc Magazine's 30 Rising Stars Under 30 in 2018. She holds an MBA from Stanford University Graduate School of Business, an MPA from Harvard Kennedy School of Government, and a B.A. in Economics from Stanford University where she was elected Phi Beta Kappa. Outside of work, Siqi is a concert pianist who plays at Carnegie Hall and serves on the Board of the New York Youth Symphony.

Partner, all around

End-to-end New Market Launch
Strategic Advisory

Our services connect and catalyze:

PR & Partnerships
Branding & Creative
Retail Management
Digital Marketing
Business & Finance
Team Development

Let's build your global icon.

Tell us about your brand and where you want to go. We'll get back within two business days.

Prefer email? hello@solviafoundry.com

Thank you

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