Trusted by the world's most ambitious brands.
Your founding partner for global market expansion.
We start with deep cultural translation—the reasons a brand wins in one market rarely transfer cleanly to another. We map consumer behavior, media landscape, and category gaps before any creative work begins.
Most agencies hand off a deck. We close the gap between brand thinking and revenue, building campaigns that ladder up to lasting equity rather than chasing the next quarter.
Icons are built over years, not launch weeks. We optimize for the brand worth telling stories about a decade from now.
Every engagement gets a dream team assembled to the problem—creative, growth, retail, supply chain, PR—not a one-size pod.
Going global means having the right team. Solvia Foundry is led by operators with a proven track record of building category-defining U.S. consumer brands—most notably the AI-skincare company HelloAva, where we partnered with 80+ beauty brands and signed Unilever as a flagship client.
A designer and operator working at the intersection of AI, beauty, and fashion-tech. Co-founder of HelloAva and previously head of growth at Popshop Live.
Earlier roles span IDEO, Uniqlo, and KG Projects, where Kailu led AR-driven fashion experiences shown at New York Fashion Week, SXSW, and TechCrunch Disrupt. Trained in design at Parsons (BFA) with further study at Central Saint Martins. Today, she focuses on bringing East-Asian beauty and lifestyle brands into the U.S. market.
A finance-and-media operator turned consumer founder. Co-founded HelloAva after a career spanning Bloomberg, Morgan Stanley, PIMCO, and the Federal Reserve Bank of New York.
Named to Forbes 30 Under 30 (Consumer Technology, 2019) and Inc. Magazine's 30 Rising Stars Under 30 (2018). Holds an MBA from Stanford, an MPA from Harvard Kennedy School, and a BA in Economics from Stanford (Phi Beta Kappa). A concert pianist, Siqi serves on the board of the New York Youth Symphony and is a Carnegie Hall Music Ambassador.